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Data Warehousing And Business Intelligence For e-Commerce (The Morgan Kaufmann Series in Data Management Systems)

Alan R. Simon, Steven L. Shaffer




[PDF.gk26] Data Warehousing And Business Intelligence For e-Commerce (The Morgan Kaufmann Series in Data Management Systems)

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 | #9163649 in Books |  Morgan Kaufmann |  2001-05-25 |  2001-05-11 | Original language:English | PDF # 1 |  9.30 x.70 x7.30l,1.30 | File type: PDF | 320 pages

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||2 of 2 people found the following review helpful.| Do not buy|By John L. Butler|I worked with Steven L. Shaffer for about a year, and this guy doesn't know squat about Data Warehousing, Business Intelligence or E-Commerce. I can't speak to Shaffer's contribution to the book, but the mere fact his name is on the book throws up red flags all over the place.|3 of 11 people found the following review helpful.|From the Back Cover|You go online to buy a digital camera. Soon, you realize you've bought a more expensive camera than intended, along with extra batteries, charger, and graphics software-all at the prompting of the retailer.|||Happy with your purchases? The re

You go online to buy a digital camera. Soon, you realize you've bought a more expensive camera than intended, along with extra batteries, charger, and graphics software-all at the prompting of the retailer.


Happy with your purchases? The retailer certainly is, and if you are too, you both can be said to be the beneficiaries of "customer intimacy" achieved through the transformation of data collected during this visit or stored from previous visits into real bus...

You easily download any file type for your device.Data Warehousing And Business Intelligence For e-Commerce (The Morgan Kaufmann Series in Data Management Systems)   |  Alan R. Simon, Steven L. Shaffer.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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